Formula 1 CEO: Sport Evolution, Elite Drivers and Full-Speed Leadership

Hi everybody, I'm Nikola Tangen, the CEO of the Norwegian Southern Wealth Fund, and today I'm in really, really good company in the fast lane actually with the motorsport legends Stefano Domenicali. Stefano is the president and CEO of Formula One. Great, and thanks for joining us. Thank you, thank you, Nikolai, and thanks to all our fans and uh supporters and above all maybe new people that they don't have a clue who I am. That's great so we can connect with them.

Now, uh Stefano, first of all, is Formula One a sport or a TV show? Well, it's definitely a sport, but uh of course when you're talking about TV shows, I need to understand what you think as a TV show. Is a negative approach or a or is a positive comment? I would say uh what is definitely different from the past is um F1 is listen. what is all around the world.

So we definitely need to understand what are the ingredients to to be relevant in the world of uh I said entertainment. Because um sport is a part of what I believe a bigger picture, what an entertainment plateau should be. And we are definitely that. is an entertainment platform where we have at the center of course the sporting challenge, the sporting fight on the track with the drivers who are for us the jewel of our sport and the cars, which represent the technological aspect of us. But today F1 is not only about it.

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