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The Knowledge Project · 2026-11-10 · 106 min · 19,725 words

How Elon Musk Solves Problems | Jon McNeill

Listen to the original audio · Transcribed with NVIDIA Parakeet · Why times can differ in your player

Hey, like there's something in this job you ought to know about. It's something you probably haven't faced before. The marketing budget here is precisely zero. And you need to double the company every six to eight months with no marketing budget. What was your first meeting with Elon like? First meeting was uh in person was at SpaceX, so it was for this like tech nerd, it was pretty awesome to walk into a rocket factory.

Get the tour. And then sit down with him. And he's got this big, huge titanium desk. We did it to time. And uh we sat and talked

And then walked around the factory. For hours. And Just dove deep right away. Into a problem he was facing in manufacturing.

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