transcript · 5,028 words

Courses That Are Making 7 Digits with Amy Porterfield

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I have this uh student, her name is Denira, and she lives in LA, single mom, three kids, really small house, not enough rooms for everybody. Like she is definitely doing it her herself. She was working two jobs. And she um was baking and people would come to her house, they'd pick up a birthday cake or a celebration cake or whatever, and that's uh one way she was making money. Long story short, cut to creating a digital course, and she became really good at caramel candy apples. So how to create caramel candy apples. And the thing is, the caramel was store bought. It wasn't like her special recipe, just people didn't know what store to go to or what to buy. And so she started to create these and um sell a digital course. Now A lot of my students, many of them have made seven figures and beyond. But I wanna talk about her because she's a woman who made

Um, never made over a hundred thousand dollars a year, and now in one digital course launch, she made two hundred and sixty thousand dollars selling how to create uh caramel candy apples. And she literally was just doing live videos in a private Facebook group. And I always tell that story because a lot of people listening have never created anything in their life online. And they would never even they're like, My idea can't be good enough or it's not original enough or whatever. And then I think a Denira, single mom living in LA, making two hundred sixty thousand dollars on the first time she launched anything, now she's making way more money than that. But that's the kind of stuff that I live for because it has to start somewhere. So Amy, what's going on? So Amy uh Porterfield, you uh you're part of the uh HubSpot Podcast Network. You're a new ish addition, right? Once you join. Right.

Uh yeah, just about two months. Um And so what would you say you do? I mean you do a uh I've read your blog for years and years and years, but we had John Lee Doumas on the other day and I was like, I actually don't know how to describe him and he's like is he do I just call him a podcaster? Is he like he he he's a blogger? I I'm not actually sure what how I would like'cause You kinda do a bunch of stuff. How would you describe it? You sound like my mom and dad who have no clue what I do 13 years in. So I totally get it. I always say that I am an internet marketing expert and I help entrepreneurs still build businesses online. And my expertise is to take your knowledge and know how and turn that into a profitable digital course. So digital courses are my area of expertise online.

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