transcript · 12,148 words

#116 Sam Bronfman (Seagram's and the Bronfman family dynasty)

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Sam is a Canadian tale of rags to riches. The son of a laboring Jewish pioneer from Tsarist, Russia, He built a gigantic worldwide company. Renowned for the quality of its products and its business acumen. The story of Sam's rise to fame and fortune from a hard life on the Canadian frontier is

Is inherently dramatic. and yet touches a familiar nerve in a broad spectrum of the population. There is something in Sam's respons. To his disappointments that most people recognize in themselves. Segrum's whiskey empire rose spectacularly by taking advantage of the huge American markets.

after the repeal of US prohibition in nineteen thirty three. From that point Sam's business and his profits. grew by leaps and bounds. He was so successful.

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