SPI 872: Podcast Guesting to Generate Profit & Grow Your Network with Dustin Riechmann
Listen to the original audio · Transcribed with NVIDIA Parakeet · Why times can differ in your player
It's March 2020 and I'm now driving to a trade show in Chicago and it's canceled and half my clients have to fire me because they're closed. But that dark night of the soul, this part where I like, I gotta go back to engineering, I don't know what I'm gonna do, actually led me to think differently and think what can I do from home. that would still capitalize on a lot of my gifts and my unique abilities. And what I found was podcast guesting and it was staring me right in the face, which is awesome because it gives me a lot more freedom and I'm able to hang out with my kids and not have to worry about whether the next referral's coming. There's lots of reasons to do podcast guesting, but if you're an entrepreneur, I hope one of the reasons you want to do it is
profit because if you're scared, if you're like feeling vulnerable, if you don't have a predictable way to generate leads for your business, like I totally get it. That was me. But if I could sell $2 meat sticks to strangers on the internet by telling stories, you could totally use it for whatever you're selling. I did that for like a year, 18 months, and then I started getting interviewed about how did you use podcast guesting to grow this meat stick thing? And then people started asking me how to help with the podcast guesting itself.
And for the past three years, I've got this company that just helps entrepreneurs use podcast guesting to grow their business. And I've been able to help 200 people with this system and generate over, you know, $20 million of revenue. Oh my gosh, I just got done listening to just a couple minutes because I couldn't stand to listen to any more of it. A couple minutes of episode 12. of my own podcast, of this very podcast that you're listening to.
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