transcript · 10,816 words

The Invisible Billionaire: Daniel Ludwig

Transcribed with NVIDIA Parakeet · Timestamps stay in sync with the live audio

I read two books this week, one I hated and one I loved, and neither would make a good episode. So I wanted to republish one of my favorite episodes. on one of my favorite books and one of my favorite founders, which is Daniel Ludwig, who at the t one time Was the richest person in the world, and no one even knew his name. He started his company when he was nineteen and he worked well into his nineties and

Ludwig built this massive conglomerate of two hundred companies. in fifty different countries. So he had this obsessive focus. on efficiency and cost control. He was notorious. For eliminating any expense.

That didn't directly contribute to his profits. And that's how you know that if he was alive today, he'd be running his business on ramp. Let me give you one example. He designed his ships with thinner decks. than the industry standard. So he could reduce weight and fuel costs. And then he famously snapped.

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