WHAT WE VALUE: A Neuroscientist's Guide to Making Better Choices
Listen to the original audio · Transcribed with NVIDIA Parakeet · Why times can differ in your player
Do you ever get that feeling that something cool is happening somewhere that you don't know about, but you should? If you're feeling that right now, it might be because we just launched the Next Big Idea Club Plus on Apple Podcasts. This premium channel, The Next Big Idea, delivers ad free versions of this show, bonus episodes, and access to subscriber only shows, including pod classes. with the best and brightest, people like Stephen Johnson, Susan Kane, and Cal Newport. A mere five smackers a month will get you all this, and the bounce in your step that comes from supporting a podcast you love.
If you sign up, email me at Rufus at nextbigideaclub dot com. I would love to hear what you think of the show, what kinds of episodes you enjoy, and how we can surprise and delight you with Next Big Idea Club Plus. I'm Rufus Griskum, and this is the Next Big Idea. Today, the neuroscience of decision making.
The other morning my son asked me to play a game with him. I was silent for one Mississippi, two Mississippi. Of course I wanted to, but I also had to prepare for a podcast interview. And in that moment, as I stared blankly at the ceiling, two stories I tell myself about myself were at war. The first is that I'm a loving, playful, spontaneous father, and the second is that I'm a dedicated, disciplined, loyal worker.
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