Paul Jarvis Talks About Staying Small in Business

Welcome to a productive conversation. I'm Mike Vardy and I'm excited to bring to you the first Flashback Friday episode of 2025. And it's a really interesting one and one that I think is released at just the right time for you to think about the future. And it's because Paul Jarvis is joining me for this Flashback Friday episode. Now, again, this conversation took place in 2019, uh, upon the release of Company of One, which is a fantastic book.

And if you have not read it yet, I highly recommend it. But before we get into that conversation where we touch on a variety of things such as the idea of staying small, which is the next big thing for business, and AI is definitely going to play a role in that, how to balance profitability with sustainability, and of course the importance of building a business that aligns with your values. We're going to dive into all of that, but first let's find out what Paul has been doing and has done since our conversation. So since that conversation, Paul really has embodied the principles

of that book. He never really strayed from that. But Paul has also co-founded a company, Fathom Analytics, which is a privacy-focused web analytics company. He's done that since our conversation. It is an alternative to traditional tracking tools, a really focusing on privacy, giving it priority.

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