How I Turned My Newsletter Into $300K

Hey there! Welcome to the Amy Porterfield Show. When I look at my top performing newsletters overall, there's a really clear pattern. The ones that perform the best, the ones that get the highest open rates and the most clicks are always the most human.

Your personal story is the most powerful business strategy that you have. You know when something in your business just lights you up, like you finally found your thing? Well, that's how I feel about my newsletter right now. So since launching the new version back in April, it's truly become one of my most favorite things that I get to create each week. And that's saying a lot because if you've been in my world for a while, you probably know this about me, which is I don't consider myself a great writer.

Writing doesn't come easy to me and I don't really enjoy sitting down to write. It just takes a long time and I just am a little self-conscious about it. And so that's one of the reasons why I started a podcast instead of a blog because I started with a blog and I'm like, I'm never going to continue this over and over again. podcasting for me is a whole lot easier. So for a long time though, I had a newsletter.

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